Royal Opera House Selects New Relic to Further Digital Leadership and Audience Engagement for the Arts
Within Two Months, Legendary Arts Company has In-depth Metrics and End-to-End Visibility Into Every Level of Their Software Architecture
Software analytics company New Relic, Inc. (NYSE: NEWR) announced today the Royal Opera House (ROH), home of two of the world’s great artistic companies - The Royal Opera and Royal Ballet - selected the New Relic Software Analytics Cloud to deliver a unified view of their entire application architecture. To select their application performance monitoring (APM) solution, ROH undertook a thorough review of vendors, choosing New Relic based on the value for the capabilities, ability to monitor applications on both Amazon Web Services and Microsoft Azure, and the continuous innovation New Relic delivers in products as a cloud-based solution.
A charitable company, ROH not only aims to focus their funds on the actual art they produce, but also has a charge from the Arts Council of England, the government body supporting arts and culture, to demonstrate digital leadership for arts companies throughout the country. With one of the larger in-house digital teams for an arts organization, ROH is using New Relic to help advance and manage digital initiatives that are dynamic, agile, and innovative in how they engage with their patrons.
ROH’s primary revenue stream is through online ticket sales, with fierce competition among their patrons for the best seats at popular performances. This results in seasonal traffic spikes, which can range anywhere from 2,500 to as many as 5,000 concurrent bookers when tickets go on sale. To effectively address this demand, ROH’s e-commerce stack has been built in .NET and PHP, and utilizes Amazon Web Services to scale the front end of the application. New Relic is delivering ROH a thorough understanding of how every level of this architecture impacts and performs during the customer journey, beginning with the purchase pathway where performances are selected, to seat selection, and finally the payment process itself.
Within two months ROH has fully deployed New Relic for their external production website and seen rapid value from its insights:
● Following a recent code push, unexpected performance problems occurred in part of the purchase pathway. New Relic delivered insights that allowed the development team to identify and roll back the bug within 30 minutes. Prior to implementing New Relic, ROH estimates that this would have taken a full day. ● New Relic helped ROH identify that a social feed embedded in their homepage was disrupting the site loading as the social service was experiencing a disruption. The ROH team quickly disabled the feed, allowing patrons to access the site while they refactored the social module. ● ROH is now able to have a dialogue with their ticketing system provider armed with in-depth metrics about the performance of that system and how it can be optimized for ROH’s specialized needs in how they price and sell performances.
ROH plans to further leverage the insights New Relic can deliver from their technology initiatives. ROH will look to the New Relic Software Analytics Cloud to provide insight for the launch and ongoing management of the first e-ticketing system for a U.K. arts organization, enabling patrons to hold their tickets and vouchers in their Apple Wallet or Android device. ROH is also building DevOps capabilities across their digital presence and technology operations teams to build a common approach to automation and monitoring. This is critical as ROH is in the process of migrating internal operations applications such as finance and payroll to Microsoft Azure.
Supporting Quotes “The Royal Opera House is aiming to lead the way in our use of technology to engage with our audiences and support the greatest opera and ballet in the world. As we identify ways to add value to the business units within the company, New Relic will help us ensure we’re effectively using technology,” said Joe McFadden, CTO, Royal Opera House. “New Relic allows us to shift our focus from IT metrics such as server up time to business metrics that enable our digital and technology organization to be innovative, demonstrate business value and manage risk.”
“New Relic is thrilled to work with dynamic organizations like the Royal Opera House as they transform to not only serve their current audiences, but also to engage future audiences,” said Erica Schultz, EVP, global enterprise sales at New Relic. “We are excited to see the Royal Opera House getting rapid value from our products to gain visibility into their software architecture and ultimately drive a smooth ticket purchasing process for patrons."
Forward-Looking Statements This press release contains “forward-looking” statements, as that term is defined under the federal securities laws, including but not limited to actions taken by ROH in the future, including the use of New Relic products in connection with their planned activities, as well as the benefits to customers of the New Relic Software Analytics Cloud. The achievement or success of the matters covered by such forward-looking statements are based on New Relic’s current assumptions, expectations, and beliefs and are subject to substantial risks, uncertainties, assumptions, and changes in circumstances that may cause New Relic’s actual results, performance, or achievements to differ materially from those expressed or implied in any forward-looking statement. Further information on factors that could affect New Relic’s financial and other results and the forward-looking statements in this press release is included in the filings we make with the SEC from time to time, including in New Relic’s most recent Form 10-Q, particularly under the captions “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations.” Copies of these documents may be obtained by visiting New Relic’s Investor Relations website at http://ir.newrelic.com or the SEC's website at www.sec.gov. New Relic assumes no obligation and does not intend to update these forward-looking statements, except as required by law.
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