Principal Content Manager
Alicia has 20+ years of content and marketing experience, mostly for software companies. Prior to New Relic, she worked for Synopsys, 3D Systems, Microsoft, and others writing about varied topics, including licensing, pricing, electronic medical records, 3D printing, cyber security, compliance, and, of course, observability. She currently specializes in thought-leadership and long-form content like reports, white papers, and ebooks—plus the occasional blog post. She does the analysis for and is the author of the annual Observability Forecast report.