Purplle saves 70% of developer incident resolution time to optimise e-commerce at scale.

As Purplle scaled its quick commerce network to serve 70 million monthly active users, managing its fragmented systems became a core challenge. Purplle uses New Relic to unify tech and business metrics into a single dashboard, reduce incident resolution time by 70%, shift to proactive observability, and more.

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"The New Relic engineering team and my engineering team work very closely and that's very unlike what I’ve seen with any other partner. That partnership is very important for us," says Vivek Parihar, VP Engineering at Purplle.

"If I want to really sum up New Relic into one sentence, we become from a reactive to proactive observability team now, and a business driven tech organisation," says Vivek.

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