Visit New Relic at Booth 159 at KubeCon
Full-Stack Clarity, Zero Friction.
Stop letting fragmented telemetry balloon your costs and slow down your team. Visit New Relic at Booth 159 at KubeCon in Salt Lake City to see how unified OpenTelemetry patterns, autonomous AI diagnostics, and intelligent pipeline sampling give platform engineers complete control over their cloud-native systems.
Join Our Sessions Throughout the Week:
- Observability Day (Mon, Nov 9):
- What's the Dollar Cost of Slow? — Map technical OTel signals directly to business outcomes and latency costs.
- An Ode to Metrics: OTel vs. Prometheus — A debate exploring exponential histograms, collection methods, and ecosystem evolution.
- Main KubeCon Sessions (Wed, Nov 11):
- OTel Blueprints for Enterprise — Prescriptive design patterns for scaling OTel across k8s and central platforms.
- Sample Smarter, Not Harder — Reframe sampling as a holistic performance strategy across your application pipeline.
(Refer below for full speaker details, abstracts, times, and room locations.)
KubeCon Community Night Out
Co-sponsored by New Relic
When the expo hall closes on Wednesday, unwind with us at Soundwell (just a 7-minute walk from the Salt Palace) for an exclusive evening featuring a live DJ, arcade games, craft drinks, finger foods, and networking with SRE and DevOps leaders.
- When: Wednesday, November 11, 2026 | 6:00 PM – 8:00 PM
- Where: Soundwell, Salt Lake City
RSVP for the Community Night Out - Limited spots available!
Ready to transform your telemetry strategy? Drop by Booth 159 for a live demo or reserve time with our engineering team today.
Speaker
Hannah Ramadan
Software Engineer, New Relic
"What's the Dollar Cost of Slow?": Answering Business Questions with OTel
Speakers: Hannah Ramadan (New Relic) and Kayla Reopelle (New Relic)
Time & Location: Monday, 9 Nov 2026 - 1:30 pm - 1:55 pm - Salt Palace | Level 2 | 250 D-F
Most teams instrument their services well enough to debug an outage. But what about when you’re eventually asked: what is a slow service actually costing us? This talk presents three custom-instrumentation patterns using OpenTelemetry traces, metrics, and logs that map technical signals to business outcomes.
Reese Lee
Lead Developer Relations Engineer, New Relic
An Ode to Metrics: Is OpenTelemetry Moving Away from Prometheus?
Speakers: Reese Lee (New Relic) & Diana Todea (VictoriaMetrics)
Time & Location: Monday, Nov 9 - 2:40 PM – 3:05 PM | Salt Palace, Level 2, 250 D-F
For nearly a decade, Prometheus has been the default language of cloud-native metrics, but OpenTelemetry is redefining how telemetry is generated, transported, and processed. This session features a "good cop, bad cop" debate exploring exponential histograms, pull vs. OTLP collection, semantic conventions, exemplars, and temporality to highlight where both ecosystems shine and where they are charting different paths.
Dan Blanco Gomez
Principal Solutions Architect, New Relic
OTel Blueprints: Prescriptive Patterns for Enterprise Observability
Speakers: Dan Blanco Gomez (New Relic) & Lukasz Ciukaj (Cisco Splunk)
Time & Location: Wednesday, Nov 11 - 11:00 AM – 11:30 AM | Hyatt Regency, Level 4, Regency BD
Navigating SDKs, Collector deployments, and semantic conventions as OTel scales can create accidental complexity across the enterprise. Dan and Lukasz introduce OTel Blueprints—a community-driven initiative providing prescriptive guidance and actionable reference architectures for Kubernetes, non-Kubernetes infrastructure, and centralized telemetry platforms.
Reese Lee
Lead Developer Relations Engineer, New Relic
Sample Smarter, Not Harder (Or Not At All!)
Speakers: Reese Lee (New Relic) and Juliano Costa (Datadog)
Time and Location: Wednesday, Nov 11 - 11:50 AM-12:20 PM, Hyatt Regency | Level 4 | Regency BD
Think sampling is just about reducing your vendor bill? Think again! The truth is, the cost of telemetry starts way before it reaches your backend. It starts inside the application process itself, and increases the farther it goes before it’s sampled in your OTel Collector or backend.
In this session, we reframe sampling as a performance and cost strategy that spans the entire telemetry pipeline. We start with application-level overhead and see how different language SDKs can impact performance, and why sometimes the answer isn’t better sampling; it’s not instrumenting at all.
We’ll use the OTel demo app, Astronomy Shop, as our live environment to explore the sampling decision hierarchy, including declarative config to drop known-noisy signals, when to use head- or tail-based sampling, probabilistic sampling, and more.
Join our talk to connect business outcomes to concrete instrumentation and configuration decisions, and for an honest take on where sampling helps and where it doesn’t.