View this report to get insights into the current state of the ecommerce market in India based on a third-party survey conducted by YouGov of 2,008 consumers who use the internet for online shopping in India. Topics include:
- The most frequently used online shopping categories
- Mobile app challenges experienced in the last 60 days
- The primary reasons to leave an app mid-engagement or delete it
- The primary concerns with online digital payment methods
- Online shopping category purchase plans for the festive season
- The most desirable features of a mobile shopping app
- Super app definition understanding and major concerns with super apps
