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The Seven-Point E-Commerce Success Strategy: How to Survive and Thrive on Black Friday (EMEA)

Black Friday and Cyber Monday are the two most profitable days of the year for most e-commerce companies—and two of the scariest. So it’s no surprise that pressures are high as these big days approach. Do you have the visibility you need to ensure you’re prepared for the rush?

52:29

 

Speakers: Andy Wetzel, Director of Industry Solutions Will Li, Senior Sales Engineer

Black Friday and Cyber Monday are the two most profitable days of the year for most e-commerce companies—and two of the scariest. So it’s no surprise that pressures are high as these big days approach. Do you have the visibility you need to ensure you’re prepared for the rush?

Join us for our seven-point strategy for surviving and thriving on Black Friday—and beyond. With these tips and best practices, you can ensure your online store is maximising (and not losing) sales this coming peak season.

In this webinar, we'll cover:

  • How to map out your war room and plan of attack

  • Using real-time analytics to gain visibility into both user flow and performance across web, infrastructure, and mobile performance

  • Key metrics to track

  • Tips on how to identify and resolve performance issues with application and browser monitoring

  • How to use synthetic monitoring to simulate user behavior and catch problems before your customers do

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